PRESS RELEASE

An effortless and sophisticated modern rustic scheme, the ceramicist’s home combines natural details and textures with refreshingly white coats of paint to create an exquisitely comforting space. Bringing a soft, warm glow to the home, North American paint brand Benjamin Moore®’s 2016 Colour of the Year, Simpy White OC-117, is the perfect complementing shade to bring this warm rustic, textured setting to life.

Achieving the idyllic balance between modern style and rustic charm, texture is articulated through this home, complemented by an envelope of white. The warm hues inherent in wood make for beautiful neutral tones, both light and dark, enhancing this primarily white space. White-washed walls and hand-hewn beams provide a sense of strength and structure throughout, whilst coats of white paint refresh rustic boards. A play of sheen from the matte finish of the unglazed vases combined with the soft gloss Ice Mist (OC-67) trim give a softness and tactile quality that is both welcoming and comfortable in the ceramicist’s studio.

From the neutral hues naturally occurring in the wood frame of the calming ceramicist’s home, the Benjamin Moore 2016 white palette was expanded to bring in a selection of neutral shades that highlight the lights and darks of the rough-hewn beams. The softness of Mascarpone (AF-20) and crisp tones of Ice Mist (OC-67) sit exquisitely next to the darker depth of Weimaraner (AF-155) whilst the richness of French Press (AF-170) is offset by Simply White (OC-117) and the exposed beams and joists, bringing character and warmth to the scheme.

Underpinning all of the fantastic Benjamin Moore product lines is the proprietary Gennex® Waterborne colourant technology. All Benjamin Moore paints are custom mixed, giving customers access to an unrivalled palette of colours. Gennex® colourants fortify the paint to enhance colour durability for a long lasting and resilient finish.

www.benjaminmoorepaint.co.uk IMAGE CAPTIONS (PAINT COLOURS AND PRODUCTS): A. Wall colour - Simply White (OC-117) in Aura Matte, Floor colour - Ice Mist (OC-67) in Floor & Patio Low Sheen. B. Wall colour - Simply White (OC-117) in Aura Matte, Trim colour - Ice Mist (OC-67) in Advance Semi-Gloss. C. Wall colour - Weimaraner (AF-155) in Regal® Select Eggshell, Trim colour - Simply White (OC-117) in Regal® Select Semi-Gloss. D. Wall colour - French Press (AF-170) in Aura Eggshell, Cabinet colour - Ice Mist (OC-67) in Advance Satin, Floor colour - Simply White (OC-117) in Floor & Patio Low Sheen. E. Wall colour - Simply White (OC-117) in Regal® Select Flat, Trim colour - Ice Mist (OC-67) in Regal® Select Semi-Glos. F. Wall and Trim colour - Simply White (OC-117) in Regal® Select Eggshell (walls) and Regal® Select Semi-Gloss (trim). G. Cabinets colour - Simply White (OC-117) in Advance Satin, Wall colour - Mascarpone (AF-20) in Regal® Select Eggshell, Floor colour - Mascarpone (AF-20) in Floor & Patio Low Sheen. Prices start from £17.00 for 0.94 litres from Regal® Select Matte and Flat ranges PRESS CONTACT If you would like to receive further information, high res images or expert comment please contact Gemma Kaiser at In The White Room: gemma@inthewhiteroom.com T: 01892 511 867 NOTES TO EDITORS Shaw Paints Ltd Benjamin Moore products are distributed exclusively in the UK by Shaw Paints Ltd. Established in May 2015 by founder Craig Shaw, Shaw Paints Ltd. shares the vision and values of Benjamin Moore and wishes to extend the company’s industry leading brands, products and services to become the clear benchmark for colour and quality in the UK. Benjamin Moore & Co Founded in 1883, Benjamin Moore is North America’s favourite paint, colour and coatings brand. A leading manufacturer of premium quality residential and commercial coatings, Benjamin Moore maintains a relentless commitment to innovation and sustainable manufacturing practices. The portfolio spans the brand’s flagship paint lines including Aura® and Regal® Select, as well as the most environmentally friendly premium paint in the US marketplace, Natura®. Benjamin Moore is renowned for its expansive colour portfolio, offering consumers and designers more than 3,500 colours.