PRESS RELEASE
Creating nuance and subtle beauty, delicate layers of white bring an enchanting and inspirational feel to the neutral yet sophisticated scheme of this artist’s home. Beautifully complemented by a variety of hues and textures, Benjamin Moore’s 2016 colour trends palette elevates each space of the home, resulting in a light yet comforting ambience throughout.

From living room through to bathroom, variations on white are brought together in a soft and subtle harmonious manner. Whether combined with the muted tone of Gray Owl (OC-52) or the warm glow of Mascarpone (AF-20), each room reveals the impact of white through different light influences and shadows, combining with the home’s surroundings to bring interest, depth and beauty to each and every area.
The perfect illustration of how white can be used to create a feeling that is inviting and varied, this living room seamlessly blends modern lines with the traditional cues of the room. Subtle contrasts whether through colour, sheen or texture bring the scheme together and truly demonstrate the depth and intricate yet delicate nature of white. Combining to bring interest and a serene beauty to the room, the linear lines of the sofa and tall windows juxtaposed with the soft curves of the fireplace surround and coffee table is best appreciated against the complementing white walls, painted in Simply White OC-117, the Benjamin Moore 2016 Colour of the Year.

Using several whites for an elegant effect, this home exquisitely reveals the many layers of this multi-faceted hue. Bringing each space to life in a number of different lights and settings, the Benjamin Moore trends palette tells the perfect story of calm and relaxation, bringing a townhouse to life through a stunning pared back and sophisticated scheme.
Underpinning all of the fantastic Benjamin Moore product lines is the proprietary Gennex® Waterborne colourant technology. All Benjamin Moore paints are custom mixed, giving customers access to an unrivalled palette of colours. Gennex® colourants fortify the paint to enhance colour durability for a long lasting and resilient finish.
www.benjaminmoorepaint.co.uk

IMAGE CAPTIONS (PAINT COLOURS AND PRODUCTS):
A. Wall colour – Simply White (OC-117) in Aura Matte
Table colour – Patriot Blue (2064-20), in Advance Satin
B. Wall colour – Ice Mist (OC-67), in Natura Eggshell
C. Wall colour – Gray Owl (OC-52) in Regal Select Flat
Trim colour – Ice Mist (OC-67) in Advance Satin
Door colour – Paper White (OC-55) in Advance Satin
D. Wall colour – Simply White (OC-117) in Aura Matte
Trim colour – Simply White (OC-117) in Advance Satin
E. Wall colour – Ballet White (OC-9), in Aura Matte
F. Wall colour – Paper White (OC-55) in Regal Select Matte
G. Front wall colour – Paper White (OC-55) in Regal Select Eggshell
Wall colour – Ballet White (OC-9) in Regal Select Eggshell
Trim colour – Simply White (OC-117) in Advance Satin
H. Wall colour – Paper White (OC-55) in Natura Flat
Trim colour – Ice Mist (OC-67) in Natura Semi-Gloss
Floor colour – Ice Mist (OC-67) in Floor & Patio Low Sheen

Prices start from £17.00 for 0.94 litres from Regal® Select Matte and Flat ranges

PRESS CONTACT
If you would like to receive further information, high res images or expert comment please contact
Gemma Kaiser at In The White Room: gemma@inthewhiteroom.com T: 01892 511 867

NOTES TO EDITORS
Shaw Paints Ltd
Benjamin Moore products are distributed exclusively in the UK by Shaw Paints Ltd. Established in May 2015 by founder Craig Shaw, Shaw Paints Ltd. shares the vision and values of Benjamin Moore and wishes to extend the company’s industry leading brands, products and services to become the clear benchmark for colour and quality in the UK.

Benjamin Moore & Co
Founded in 1883, Benjamin Moore is North America’s favourite paint, colour and coatings brand. A leading manufacturer of premium quality residential and commercial coatings, Benjamin Moore maintains a relentless commitment to innovation and sustainable manufacturing practices.

The portfolio spans the brand’s flagship paint lines including Aura® and Regal® Select, as well as the most environmentally friendly premium paint in the US marketplace, Natura®. Benjamin Moore is renowned for its expansive colour portfolio, offering consumers and designers more than 3,500 colours.